Ever heard of Zara? It’s a company where you can buy clothes. And like most such companies, they hire models to do photoshoots to advertise and show off their products.

Nothing too weird yet, right?

But wait ’till you see some of the…um…baffling creative ways they choose to pull this off, as showcased by this aggregator Instagram account.

15. Getting ahead

When your arms are cold so you keep your sweater off of them and on your scalp.

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14. Forbidden love

Sure, you’re all about him now, but soon enough you’ll be taking him for granite.

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13. Don’t mind me

“Hey Dave can you move the frame slightly to the right?”
“No I cannot.”

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12. Horse girls

Can you see this dress? We say neigh.

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11. Sporting attire

She looks pretty tired to me.

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10. In hot pursuit

You’d better get our products, before they get you.

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9. Horse girls II

Legs for days.

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8. Something’s afoot

When you really know how to toe the line.

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7. Pink attack

“Can I help you? I’m very busy at the moment.”

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6. Grocery chic

Why does she look like she’s shopping at gunpoint?

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5. Shades

When you were promised a poolside photoshoot but you’ve already gone over-budget.

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4. Got your back

One day, we WILL discover how handbags work.

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3. Bend over backwards

Don’t mine me, I am just a bike.

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2. Don’t duck with me

She’s smiling because she just saved 15% or more on car insurance.

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1. Share a smile

I think I might have a little coke problem.

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Keep on doing whatever you’re doing, Zara. It’s…working?

Would you buy any of these based on the pictures?

Tell us in the comments.